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Marketing

Global Game Pricing on Steam: Study Reveals How Publishers Approach Different Markets

6 November 2026

A video game that costs one price in the United States may carry a very different price tag in Brazil, India or Japan. For gamers shopping on Steam, these differences can be striking, even when…

Connecting Brands: How AI and Social Media Unlock New Partnerships

2 November 2026

The next big marketing partnership could be hiding in plain sight — somewhere among millions of everyday social media conversations.…

Making AI Work for Marketers Without Replacing Human Judgment

8 October 2026

Artificial intelligence can produce dozens of marketing messages in seconds, but deciding which one will actually connect with customers remains…

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Artificial intelligence is quietly becoming a gatekeeper in many parts of everyday life. From deciding which job applicants make it through an initial screening to helping lenders assess borrowers, algorithms are increasingly influencing who gets…

AI Is Transforming Business — But Can It Fix Britain’s Supply Chains?

29 September 2026

Businesses hoping artificial intelligence will solve their supply chain problems could waste their investment unless they first address weaknesses in…

Investors See Growing Value in GenAI for Company Research and Stock Analysis

6 September 2026

Generative artificial intelligence (GenAI) is rapidly becoming an important tool for retail investors researching companies and making investment decisions. Nearly…

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Human Resources

Are New Platform Features Helping or Hurting Gig Workers?

26 October 2026

A feature designed to help freelancers win more jobs could actually be driving potential employers away. New research suggests that some tools introduced by online gig-work platforms to build trust and showcase workers’ abilities may…

Knowing How to Use AI Does Not Guarantee Equal Opportunities

13 October 2026

Artificial intelligence is transforming the workplace, promising new opportunities for jobseekers equipped with the right digital skills. But can learning…

The “Cold-Start” Challenge: Online Employment Platforms Fall Short for Skilled Late-Career Workers, Study Finds

22 September 2026

Many skilled older workers hope to move from demanding full-time jobs into more flexible work later in their careers. Still,…

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Management

ChatGPT May Boost Productivity but Reduce Your Boss’s Trust, New Study Suggests

11 November 2026

Artificial intelligence is rapidly transforming the workplace, promising to help employees complete tasks faster and more efficiently. But embracing tools such as ChatGPT could carry an unexpected career risk. New research suggests that supervisors may…